This year’s World Aids Day morphed into World Aids Week, a week of campaigns and events aimed at raising awareness of HIV.We were physically present at several places in Skåne and also ran an online campaign.
Here is a summary of our activities.
The shop window on Stadsmissionen’s Second Hand along the pedestrian street Östra Boulevarden was decorated with our #Ingenrisk campaign from 23/11 to 3/12. Meanwhile, there were also materials in the form of postcards and Red Ribbon pins at the checkout, which the staff wore on 1/12. The store kept two tank tops (or rather cut t-shirts!) after the campaign, maybe they are available to buy in the store?
In time for World Aids Day, the statues on Lilla Torg were also decorated with red scarves and #Ingenrisk tags.
We decorated Stadsmissionen Skåne’s three stores at Värnhem, Triangeln and Mobilia between 24/11 and 3/12 with the campaign #Ingenrisk. Something we did not expect was that visitors to the shops asked if our t-shirts were for sale. Said and done, the shirts were then sold at a production cost and the money went to Peo’s Scholarship 🙂
This is what the store in Mobilia looked like
…and at Värnhem…
The Red Cross store and café by Folkets Park was also decorated.
We thank Gabi and the staff at Skåne Stadsmission and Anna and staff at the Red Cross Malmö for a great collaboration! 🙂
Ossian Theselius helped us with a really cool graffiti painting and the graffiti wall at P-Huset Anna got a new look.
On World Aids Day itself, several statues in Malmö also received a red scarf and a tag. Here are some examples
The statue of children playing at Central Station and the statue outside the Institute of Cultural Geography looked like this during World Aids Day:
Along Drottninggatan and in front of Dunkers Kulturhus, statues were decorated with red scarves and the tag #Ingenrisk. In Helsingborg we also got a chance to talk about HIV and AIDS with citizens of the city, fun!
In media and online
In addition to the campaigns in stores and in the city, several activities took place online.
Simon was interviewed for P4 Malmöhus – Link
And also for the blog Konsten Att Vara Människa – Link
Part 2 of 2 in the miniseries with Diana in the podcast POSITIVT was published – Link
We also interviewed Alexandra Arrhén, who was awarded the Peo Stipend for this year – Länk
We thank everyone involved, the 114 people who participated in the event through Facebook, everyone who liked and shared posts on Instagram and Facebook and everyone else who somehow raised World Aids Day. See you next year!